Even though more people today are covered by medical insurance than ever before, most policies still exclude vision care. This important category has traditionally been dominated by optometrists and ophthalmologists, who for many years managed the process from exam to final fitting. The explosion of Internet shopping has changed that dynamic, and buying online prescription glasses has become a popular alternative.
This trend has not diminished the primary need for expert optical evaluation. Anyone who has struggled with a vision problem realizes the importance of having an eye exam performed regularly. Doctors and optometrists are trained to recognize and treat potentially serious conditions, as well as prescribing eyeglasses and contact lenses to correct common vision problems.
When a prescription has been written, federal laws enacted within the past forty years guarantee that patients have the right to choose their own lens provider, including those having a primary Internet presence. Regulations today have been updated to include contact lenses, especially daily wear varieties. While some customers still prefer to buy frames at the optician, others have taken advantage of online shopping opportunities.
For the nearly two million customers who purchased glasses online during the past year, there have been immediate and obvious benefits. Brick-and-mortar businesses have limited space for displaying available choices, but an Internet seller can feature something for nearly every taste, at a price that is hard to match. The number of glasses retailers has jumped significantly, and shopping is fast and secure.
Even though the Internet has brought optical marketing into the modern era, there are still some potentially serious problems to avoid, most having to do with product quality and design. Writing a prescription requires licensing and training, but selling frames and lenses is not as carefully controlled. For glasses to fit comfortably and ensure the sharpest vision, facial measurements must be taken carefully.
Some sites now offer virtual fitting processes designed to produce the same results as an office visit. While the examination is essential for proper correction, it does not always provide customers with measurements detailing facial width, variations in spacing, optical centering and other factors important to a comfortable and safe fit. Some Internet sellers allow customers to return products that fit poorly, but that can be time consuming and annoying.
The biggest caveat for consumers regards inferior materials and unsafe glass, especially in optical wear that is priced far below market values. There are few regulatory controls over manufacturers and sellers of glasses, which may not always meet all optical safety standards. Extras like lens coatings may be of substandard quality, and some features may be omitted altogether, with little consumer recourse.
While the costs of buying eye-wear on line are definitely lower, the practice may not be a practical alternative for those with complex vision problems. For others, these purchases should be made carefully, and final decisions based on careful measurements as well as current fashion trends. Unlike an accessory taken from the closet, vision is important to everything, and corrective lenses are more than a casual purchase.
This trend has not diminished the primary need for expert optical evaluation. Anyone who has struggled with a vision problem realizes the importance of having an eye exam performed regularly. Doctors and optometrists are trained to recognize and treat potentially serious conditions, as well as prescribing eyeglasses and contact lenses to correct common vision problems.
When a prescription has been written, federal laws enacted within the past forty years guarantee that patients have the right to choose their own lens provider, including those having a primary Internet presence. Regulations today have been updated to include contact lenses, especially daily wear varieties. While some customers still prefer to buy frames at the optician, others have taken advantage of online shopping opportunities.
For the nearly two million customers who purchased glasses online during the past year, there have been immediate and obvious benefits. Brick-and-mortar businesses have limited space for displaying available choices, but an Internet seller can feature something for nearly every taste, at a price that is hard to match. The number of glasses retailers has jumped significantly, and shopping is fast and secure.
Even though the Internet has brought optical marketing into the modern era, there are still some potentially serious problems to avoid, most having to do with product quality and design. Writing a prescription requires licensing and training, but selling frames and lenses is not as carefully controlled. For glasses to fit comfortably and ensure the sharpest vision, facial measurements must be taken carefully.
Some sites now offer virtual fitting processes designed to produce the same results as an office visit. While the examination is essential for proper correction, it does not always provide customers with measurements detailing facial width, variations in spacing, optical centering and other factors important to a comfortable and safe fit. Some Internet sellers allow customers to return products that fit poorly, but that can be time consuming and annoying.
The biggest caveat for consumers regards inferior materials and unsafe glass, especially in optical wear that is priced far below market values. There are few regulatory controls over manufacturers and sellers of glasses, which may not always meet all optical safety standards. Extras like lens coatings may be of substandard quality, and some features may be omitted altogether, with little consumer recourse.
While the costs of buying eye-wear on line are definitely lower, the practice may not be a practical alternative for those with complex vision problems. For others, these purchases should be made carefully, and final decisions based on careful measurements as well as current fashion trends. Unlike an accessory taken from the closet, vision is important to everything, and corrective lenses are more than a casual purchase.
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